Persona

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Teacups

雑貨・生活用品

JIA Inc. (Taiwan)

グッドデザイン賞

中華文化にある「和而不同(調和はさせるが無理して一致させない)」の生活哲学に基づき、シンプルで単純、かつ素朴でありながら、細微な紋様で飾り付けをし、各々の独自性を表現している。

Personaの概要A family of simple teacups which initially seem identical but soon show their own subtle personality. The basic silhouette of Persona is a contemporary reinterpretation of the traditional Chinese tea cup with lid. Closer inspection reveals a series of individual texture like patterns which are almost more tactile than visual. The true quality of these cups are only fully appreciated once held in the hand or up against the light, when the translucency of the delicate porcelain accentuates the patterns.
プロデューサーJIA Inc.
ディレクターOffice for Product Design
デザイナーOffice for Product Design
Personaの開発・企画についてサステナブル社会(持続可能な社会)の実現に向けて、応募対象が取り組んだこと
The Persona teacups are not only vessels for tea drinking. The design provides a chance for users to pay attention to every little thing, thus sharpen the senses toward inner and exterior environment.
Personaのデザインについて「身体・人間」の視点からみて、応募対象が提供できること
The touch of natural material is irreplaceable by any modern technology. Porcelain has been used by human beings to make utensils for over a thousand years and proved to be one of the most ideal materials.
「生活」の視点からみて、応募対象が提供できること
A beautiful piece of porcelain encourages people to appreciate the refinement of things, which is rare in a modern world. A set of well designed teacups remind us to cherish every moment in life, even just drinking a cup of tea.
「産業」の視点からみて、応募対象が提供できること
The patterns outside the cup are so delicate and complicate that the design is almost impossible for mass production. Through intense discussion between designer, engineer and maker, a unique molding solution was found and the outcome is satisfying.
「社会・環境」の視点からみて、応募対象が提供できること
The choice of natural material and the aesthetic behind the product fit in the universal value, while Chinese element and western shapes can be also easily found. The project showed that a good design can be achieved by knowing where we are from and keep an open minded attitude toward different cultures.
ユーザー・社会に伝えたいことThe basic silhouette of Persona is a reinterpretation of the traditional Chinese tea cup with lid. Closer inspection reveals a series of individual texture like patterns which are almost more tactile than visual. The true quality of these cups are only fully appreciated once held in the hand or up against the light, when the translucency of the delicate porcelain accentuates the patterns.
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オフィシャルサイト http://www.jia-inc.com

関連するグッドデザイン

著作権利者:(C)JIDPO GOOD DESIGN AWARD [ G-Mark Library ]

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