JUST-IN-CASE Shoes

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Shoegether

スポーツ・趣味用品

JUST-IN-CASE SHOES

グッドデザイン賞

ネーミングのとおり、とっさの状況で、スマートな身のこなしができるアイデア、デザインを評価したい。

インナー単体でも成立するデザインである。

メンズやキッズへの展開も期待したい。

JUST-IN-CASE Shoesの概要Shoegether has been developed for extending the new frontier of shoes. Because nowadays users have more complicated lifestyle. They need the product serving their all-day activities. Product with only one function is out. People are looking for more multi-function that be able to transform itself with their daily-life, not even the shoes. So we invent the first ever high heels that can be transformed into comfy flat shoes. Users can conncect with the shoes in many ways.
JUST-IN-CASE Shoesの製品仕様50 cm * 50 cm
プロデューサーKittithad Tawisakulrat
ディレクターChalermkit Pokamas
デザイナーChalermkit Pokamas
JUST-IN-CASE Shoesの開発・企画についてShoegether deliver the new values, the new experiences, and the new usages of shoes. It breaks all the rules of shoes. One for all is her definition. We create it with full of creativity based on craftsmanship. We do it by hand in every process. So we strongly believe users will love it because it can make their lifes better, easier, and more comfortable.
JUST-IN-CASE ShoesのデザインについてEXPECTING UNEXPECTED : HIGH HEELS + FLAT SHOES = SHOEGETHER !
ユーザー・社会に伝えたいことI always see many women complete their formal look with some beautiful high heels. But when they come inside office, they always throw their heels and run into the comfy slipper. Some slippers arent match with their formal look. Thats why I dream of the shoes that match with every style, every usage, and every moment for women. So i think it will be the must have item very soon.
JUST-IN-CASE Shoesはその使用者・利用者にどのような価値を実現したかShoegether is the new born on earth. Its the first ever shoe that can transform. We create them with the black genuine leather outside and the grey wool fabric inside. Greyscale scheme be used for representing the urban image. And it also matches with any colors of dressing.
ユーザーの使いやすさや商品の親切さの向上のためにデザインが特に取り組んだ事項Among the urban lifestyle, we have much more complicated life. We do many things during the day. Were looking for one product that serve all activity. Some time we need the good looking shoes, some time we need the comfy flat shoes. If you can wear only one, why not !??
どこで購入できるか、どこで見られるかJUST-IN-CASE FLAGSHIP STORE @ 2nd Floor Central World, Bangkok Thailand、Website、Facebook
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関連するグッドデザイン

著作権利者:(C)JIDPO GOOD DESIGN AWARD [ G-Mark Library ]

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