2013 Smart Control



Smart TV


Samsung Electronics Co., Ltd., Visual Display UX Planning Group






2013 Smart Controlの概要The touch method, which users are familiar with, was adopted so that the user can easily use basic functions of the TV. A ridge was used on the touchpad for easy and quick scrolling. By minimizing the number of buttons, simple and easy use is ensured, breaking away from complicated remote controls with many buttons. The physical buttons of previous remote controls are provided by a ‘virtual remote control’ on the screen, thereby allowing the execution of functions while looking at the screen.
プロデューサーGaeyoun Kim Group Leader, Dongwook Han Assistant Manager, VD Product Planning Group
ディレクターKWANMIN LEE, Group Leader, VD UX1 Group
デザイナーChangsoo Lee Senior Designer, PillKyoung MoonSenior Designer, Joosun Moon, Senior Designer, Yeori Yoon Designer,Hansoo Kim Designer, VD UX1 Group
2013 Smart Controlのデザインについて「身体・人間」の視点からみて、応募対象が提供できること
The user can easily control the TV no matter what posture he is in when viewing the TV. A virtual remote control and touchpad are used, removing the inconvenience of switching one’s gaze back and forth from the remote control and TV.
The user can use diverse content and is offered a more extensive experience in using the TV, resulting in increased enjoyment.
This provides more freedom in operating the user interface, overcoming the operational limitations of button-based remote controls. It is thus expected to promote the use of smart TVs. The complicated buttons of previous remote controls were removed for a simplified remote control.
The user can more easily use smart TV content, resulting in higher user satisfaction and usability
ユーザー・社会に伝えたいことWe believe ‘user experience’ consists of the visual design and the overall experience provided by the product. Our aim with the virtual remote control design is to deliver beauty in the GUI design and to address shortcomings that were experienced with actual remote controls by making a seamless connection in the user experience. We thus aimed to increase user satisfaction.
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オフィシャルサイト http://www.samsung.com



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