37 degrees

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Temperature regulating baby clothing

個人用品や育児・介護用品

37 degrees ltd(U.K.)

2008年度 グッドデザイン賞 受賞

NASAの宇宙服の技術を生かして開発された、乳幼児の体温上昇を防ぐ画期的な衣類。

天候やエアコンなどによる温度の変化に左右される乳幼児の体温調節を可能にした。

生命に関わる問題に対してすぐれた機能を持つだけでなく、肌ざわりも良くシンボルがデザインされた外観も魅力的。

また「37degrees」という伝わりやすいネーミングと美しいパッケージといったコミュニケーション面も高く評価された。

37 degreesの概要Temperature regulating baby clothing, which uses a technology developed by NASA for the astronauts suit to help reduce the risk of overheating in babies.The technology is intergrated into the fibres and and takes the excess heat away from the babies bodies and stores it within millions of microcapsules and then releases it back slowly when a drop in temperature is sensed. Allowing parents peace of mind knowing their babies are safer
達成しようとした目標Provide new parents with peace of mind at the perfect temperature, helping young children get a more comfortable undisturbed nights sleep. Provide a functional item of clothing
プロデューサーKaren Welman, Director and Inventor, Pearlfisher
ディレクターKaren Welman, Designer, Pearlfisher
デザイナーKaren Welman/ Suzie Holland, Designer Pearlfisher
37 degreesのデザインについてConstantly changing and improving functional garments, increasing the efficacy of the product and looking to achieve organic and environmental developments to improve the products
37 degreesはどのような使用者・利用者を想定したかAll new parents and carers of young babies and children, specifically in hotter countries. The babies and children will benefit from feeling more comfortable with less disruptions in environmental temperature range due to heating, air conditioning, weather changes and location.
37 degreesはその使用者・利用者にどのような価値を実現したかA more comfortable nights sleep for both parents and children, along reassurance whilst taking babies in and out of changing environments, along with peace of mind that the baby is at less risk from sudden infant death, and overheating problems
社会・文化および地球環境の視点から解決すべき問題点Making functional clothing still look aesthetically beautifully designed, along with communicating the product function first and foremost, developing the fabric to a quality and specification we are happy with for the delicate skin of a baby. Ensuring safety issues from every perspective.
その問題点に対し、どのように対応したかCare and attention and extremely well thought through designs that look different from other clothing ranges. Developing fabric over the years to come to a conclusion on what the optimum weight and look and feel should be. Communication with Doctors, Nurses and technical experts to understand all the issues with the production of baby clothing
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オフィシャルサイト http://www.37degrees.co.uk

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著作権利者:(C)JIDPO GOOD DESIGN AWARD [ G-Mark Library ]

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